GEO MonitoringAfter publishing, keep checking what changed
Use the same questions, AI platforms and devices to compare the first, previous and current answers, together with publishing links and screenshots.
What records are needed to judge change
A single number cannot show performance. Before-and-after comparison only makes sense when the method, AI answers and publishing records line up.
- 01How each check was run
Record the question, AI platform, device, time and version.
- 02The original AI answer
Keep whether the brand appeared, where it appeared, which pages were cited and a screenshot.
- 03The publishing record
Keep the final content, publishing account, valid link, screenshot and current status.
- 04The before-and-after results
Keep the first, previous and current results, and note any change in method.
AI answers can change over time. A report reflects the result at that moment and that check; it does not promise a long-term ranking or a guaranteed mention.
How we track after publishing
The timing of re-checks depends on the service plan, platform behaviour and project progress. Platforms not formally connected are not claimed as automatic data sources.
- 01Save the publication record
Record the final content, link, time and screenshot.
- 02Set the next check
Define which questions, AI platforms and devices to review.
- 03Collect and review the result
Results without an answer or screenshot are not counted in the comparison.
- 04Compare before and after
Review changes in presence, position, competitor performance and sources.
- 05Plan the next step
Adjust the next round based on confirmed changes.